The Business Magnate. Jaime Mayoral Diaz, Founder and CEO, Bellpi. In Colombia’s automotive retail industry, the adoption and transition of advanced technologies and digital platforms are growing rapidly. Many companies, start-up businesses, and renowned organizations around the world now offer customers a range of online services that streamline the buying and selling of new and used cars. These extensive digital ecosystems allow customers to easily browse car listings and available car parts, compare prices, and gain free access to complete information about desired vehicles from the comfort of their homes. Usually today, such online retail platforms more than often always include various features like the visual display of products and services offered, 360° virtual tours, multi-optional payment modes, digitalized paperwork, and online communication with an advisor or consultant, to enhance the overall customer’s experience with their products and services. 

Like the car dealership in Bogotá, Colombia, Bellpi – an automotive retail service provider founded by Jaime Mayoral Diaz, for the purchase and sale of new or used cars in the country benefits both buyers and sellers. The former – buyers, can choose comfortable financing options, upfront cash payments, or refundable payments. The latter – sellers, can choose to list their vehicles on the Bellpi platform reaching a broader interested audience and using the company’s team to facilitate communications between them and the buyers. This digitalization transition in the country’s automotive retail industry is revolutionizing the car retail market, making the experience of the complete processes and transactions smooth, hassle-free, efficient, and always customer-centric. 

Therefore this article shall delve into exploring how Founder/CEO – Jaime Mayoral Diaz founded Bellpi, his aim and mission in the type of services provided through Bellpi’s extensive digital ecosystem and online platform, and how the company ensures that the best customer experience and satisfaction are provided throughout the complete process of buying and selling cars with complete ease. 

Jaime Mayoral Diaz – The Visionary Behind Bellpi’s Automotive Retail Service Provider:

In 2021, Jaime Mayoral Diaz founded and established Bellpi in Bogotá, Colombia. To digitalize Colombia’s automotive retail industry to enhance the customer experience and satisfaction, and provide the best service in the process of buying and selling new and used cars, Bellpi was established to provide the market with a wide array of comfortably priced and guaranteed car brands delivered to clients within 24 hours. With the absence of any mediators and negotiators, Bellpi forms a direct line of communication with buyers and sellers, streamlining processes and transactions, by providing a hassle-free customer-focused experience.

Jaime is also Bellpi’s Chief Executive Officer and Board Member, with Degrees in Engineering from Colegio Berhmans; Electronic Engineering from Pontifical Javeriana University; Executive Data Science Specialization from Johns Hopkins University; Engineering Design, Innovation and Development from Stanford University; and a Master’s Degree in Executive MBA from INADLE Business School. 

With an entrepreneurial persona and a pioneering leadership quality, Jaime has led national, international, multidisciplinary, and multicultural teams in combining effective and strategic business operations with information technology, data analytics, innovation, and digital products. Having more than 14 years of experience, Bellpi’s Founder has amassed experience by working in various distinguished organizations under diverse roles like an Innovations Engineer, Engineering Tutor, Senior Consultant on projects, Digital and Transformation Manager, and Chief Strategy and Transformation Officer. 

Jamie has several licenses and certifications issued throughout his career and they are as follows – 

• TOEIC – English Internationa Proficiency from ETS EMEA,
• TOGAF Certified – Leve 2 from The Open Group,
• ITIL Foundation in IT Service Management from EXIN,
• Certified Professional for Requirements Engineering from the International Software Testing Qualifications Board (ISTQB), and most recently a 
• Transformation Leader in AI and ML from Amazon Web Services (AWS). 

Bellpi – Colombia’s 1st Physical, Digital, and Hybrid E-Commerce of New and Used Vehicles:

Bellpi, not only allows the buying and selling of new and used cars and car parts but also provides services in renting cars and providing assistance on clients’ trips. The customer experience in Bellpi, Bogotá, Colombia managed by talented professionals in the automotive retail industry field stands at the company’s forefront enhancing its services and customer satisfaction. Alongside an even more incredibly customer-focused team talented in advanced digital technologies and innovations, Bellpi aims to – “Work for them and thus simplify the way of buying, selling, financing, and renting cars in Colombia.” 

Simplifying the processes of buying, selling, renting, and obtaining trip assistance by focusing on customer needs through physical, digital, and hybrid e-commerce services, Bogotá-based Bellpi in Colombia supports the growing use of hybrid and electric vehicles. Thus by promoting sustainable mobility solutions, this approach enables people to easily buy or sell cars on Bellpi’s platform, contributing to a more eco-friendly transportation ecosystem.

With its smooth multi-optional payment modes and flexible financing prices and tenures, Bellpi is a safe and reliable automotive retail platform that will take care of your needs and requirements from beginning to end. While you can purchase or sell cars, the company also offers insurance that is tied to Colombia’s Mandatory Traffic Accident Insurance – SOAT Insurance Policy (Seguro Obligatorio de Accidentes de Tránsito) that protects both vehicles and any of those parties involved in accidents. 

Bellpi today has more than 100+ employees and 1,500+ car deliveries made to clients’ houses in glass boxes ensuring safe transports, leaving over 2,500+ customers satisfied and has formed more than 20+ strategic alliances with successful companies like – Amazon Web Services, Automas, Ambitaur, BYD, GEA Colombia, Equirent, Bona Parte, Insbuilt, Nebula, and many more. Different Bellpi collaborators come together to streamline operations across different departments in the country like – logistics and admin; professional photography; advising and consulting; marketing; shopping; user experience; infrastructure, architecture, and development; data science; and communications.  

Just last year in 2023, Bellpi expanded its operations to establish experience centers across the country offering new products and after-sale services, all accessible through the Bellpi Mobile App. So come to Bellpi, book your desired car, and reserve it today!